Archive for February, 2011

Video on #1 secret for getting major publicity

Saturday, February 26th, 2011

Check out this video from my friend Steve Harrison
on the #1 secret for getting major national publicity at:

http://www.thebigsecrettogettingpublicity.com/?10065
There’s nothing like getting some major publicity

to make sales soar for whatever you’re promoting.

In the publishing world, an appearance on a top
national TV show like Oprah, Today, Good Morning
America, The View or article in major publication
like Time, Newsweek, People or the New York Times,
can propel a book to the bestseller list almost
overnight.
But scoring publicity hits in major media outlets
like those isn’t easy.

There is however one big secret, which if you know
and use it, dramatically increases your chances of
getting coverage in the biggest magazines,
newspapers and radio/TV shows across the country.
No, the secret isn’t about writing the world’s
greatest press release or press kit.
No, the secret also isn’t about having a great
publicity idea or hook (though that’s important too).
Nor is the secret about hiring a high-priced
PR firm (though every top publicist knows and
practices the secret).

In fact, the chances are good nobody has ever told
you about the secret — but once you understand and
put it to work, you’ll find it much easier to get
big-time media coverage.
To discover the secret, go here now and see the video:

http://www.thebigsecrettogettingpublicity.com/?10065

Don’t Let Your Past Haunt You

Saturday, February 12th, 2011

No matter how awful your previous employer was, no matter how terrible your boss was, no matter how evil your coworkers were, never, ever burn your bridges behind you. It doesn’t matter how bad things were—don’t take it out on your boss or coworkers in person before you leave. The “take this job and shove it” attitude will get you absolutely nothing except a temporary feeling of superiority. From a long-term perspective, such a feeling is a luxury that might be more expensive than you think. Staying on good terms with ex-bosses and coworkers—past, present, and future—is simply a smart long-term career strategy.

WHAT IT MEANS: There’s always an upside to maintaining as many positive working relationships as possible. Burned bridges can and do come back to haunt you—in ways you can never predict. Whether you’re leaving the company or someone in the company is leaving you, leave the door open by parting on good terms. You never know what opportunities might result further down the road.

ACTION PLAN: Write a friendly good-bye note whenever someone is leaving. A handwritten note or card is preferable, but make the effort to let the person know that he or she will be missed. Everyone knows about the importance of making a good first impression, but making a positive final impression is also worthwhile.

EVEN BETTER: Get in touch with former coworkers six months or so down the road. What have they been up to? What have you been up to? Make sure you have their new contact information (or vice versa). Periodic follow-ups like this are a good way of keeping your network active, and making the effort to stay in touch (however briefly) is usually appreciated. It’s good to stay on good terms and in contact with as many people as possible.

Come to Author101university Mar 3-6 In LA
Meet 25 editors, agents, teachers, Hollywood Producers

Http://www.author101university.com

Getting published in America

Saturday, February 5th, 2011

Yet Another World-Famous Traditionally Published Author Breaks the Mold - Is it “Game Over” for Traditional Publishers?
Jay Conrad Levinson, the most widely read author of business books in the world with over 14 million sold in 41 languages, has just released his latest masterpieces. Jay chose maverick publisher Morgan James Publishing over traditional publishers after seeing the International success Morgan James Publishing has had with business icons like Joe Vitale, Armand Morin, Dr. Robert Anthony, David Garfinkel, and others.

History is full of stories where tiny, unadvanced armies have handily defeated better equipped and much larger armies. The history of these battles is the history of guerrilla warfare. There are similar stories in business.

Until 1984, the principles of guerrilla marketing were known only by a select few people in the world. They jealously kept this information quiet with almost fanatical secrecy. And who can blame them? If you had some special knowledge that allowed you to rise to the top of your field, would you want this information to be made public? Of course not!

The balance of power was dramatically upset by a maverick marketing genius named Jay Conrad Levinson - a man who is arguably the most respected marketer in the world.

He is the man who coined the term “guerrilla marketing” and introduced these secrets to the average Joe. His concepts are so successful that he has sold over 14 million books on the subject (in 41 languages), his books are required reading in the most respected MBA programs in the world, and he is now the most widely read and respected author of business books in the world.

And Jay did all this “from scratch”. That is, the success of the “Guerrilla Marketing” brand is a testament to the very principles Jay himself teaches.

“Guerrilla Marketing for the New Millennium” is a complete reworking of Jay’s guerrilla “manifesto” and includes new business tactics for today’s “electronic battlefield”.


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